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hackers use AI

How Hackers Use AI and Machine Learning to Target Enterprises

AI (Artificial Intelligence) and machine learning are often touted as things that will bring both small businesses and enterprises to new levels. But the bad frequently follows the good. Meaning that while AI and machine learning improve cybersecurity, they are also being used by cybercriminals.

Cybercriminals are using advanced technology to create and launch sophisticated malware and cyber attacks that easily bypass and fool cybersecurity systems.

More complex cyberattacks are our future, along with increased frequency. So in this article, we will cover in more detail what AI and machine learning do when in the wrong hands.

Importance of Cybersecurity in 2022

With the increasing number of cyberattacks, spotting vulnerable spots in your IT infrastructure is crucial to keep your business’ data, hardware, and other software safe.

In case your company does fall victim to a cyberattack (which isn’t the end of the world because you can never be 100% safe), there are steps to take afterward. After neutralizing the threat, the important thing is to revise the security protocols using the lessons learned from the recent attack.

Another vital step is to never stop learning – hackers use AI and machine learning more and more, and you should know about the latest hacker trends and what exactly they do to extract sensitive company data.

What are AI and Machine Learning in Cybersecurity?

Artificial intelligence (AI) is great in assisting security operations analysts to tackle the cyberattacks’ increase in scale and variety. Artificial intelligence (AI) tech such as machine learning and natural language processing enables analysts to link together various threats.

Machine learning, as a subset of AI, creates automated analytical models. What this translates to is that it lets IT systems gain more insight and thus update various processes according to what the program experienced through continuous use. That allows IT systems to learn from previous calculations and adapt on their own.

Ways Hackers Use AI and Machine Learning

Hackers use increasingly sophisticated methods to breach IT security, gather information, and launch attacks. The usefulness of machine learning and AI also benefits cybercriminals. The following evolving threats in the IT sector are ones that your company needs to be aware of.

More Sophisticated Phishing Emails

Attackers create phishing emails using machine learning. On dark web forums, they are promoting the sale of these services. There, they mention utilizing machine learning to produce more effective phishing emails. They operate by creating fake personalities for use in scam efforts.

Hackers can use machine learning to creatively alter phishing emails so that they don’t appear in bulk email lists and are optimized to encourage engagement and clicks. They go beyond the email’s text. Hackers use AI to produce realistic images, social media personas, and other content to give the interaction the best possible legitimacy.

hackers use AI Cyber threat

Faster Password Guessing

Additionally, criminals use AI and machine learning to improve their password guessing skills. It is evident that password guessing engines now have more sophisticated techniques based on the frequency and success rates of criminal hacking attempts. The ability to hack stolen hashes is also improving as criminals are creating better dictionaries.

Additionally, they are utilizing machine learning to identify security measures so they can guess better passwords with fewer attempts, increasing their likelihood of success.

Using Deep Fakes

The deep fake tools that can produce video or audio difficult to distinguish from the real human speech are the most terrifying way hackers use AI and machine learning.

A few high-profile cases involving faked audio costing businesses hundreds of thousands or millions of dollars have come to light recently.

In order to make their messages seem more credible, scammers are increasingly using artificial intelligence and machine learning to create realistic-looking user-profiles and videos. It’s a huge industry. Since 2016, company email scams have caused over $43 billion in losses, according to the FBI.

Social Engineering

Cybercriminals use the tactic of social engineering to trick and convince victims to disclose confidential details or perform a specific action, like sending money abroad or opening an infected file.

By making it simpler and faster for them to gather data on businesses, employees, and partners, AI and machine learning make use of the actions of criminals. In other words, social engineering-based attacks are strengthened by artificial intelligence and machine learning.

Final Word

There are so many different aspects of cybersecurity to cover, and we covered just a tiny portion in this article. But it is enough to get you started and realize just how much hackers use AI and machine learning.

So if criminals are using the best technology out there to perform malicious activities, you should be breathing down their necks, too, by continuously updating your security systems.

Because remember – AI and machine learning can keep you safe from various cyber threats.

AI customer support chatbots

AI-Powered Customer Service DONE RIGHT [+How to Do It]

Today, we’re going to explain AI-powered customer service solutions. 

You’ll see: 

  • Why AI works with customer services
  • How it improves workflows and productivity
  • How to set it up and do use AI correctly

So if you want to boost customer experience, you’ll enjoy this post.

Let’s start!

Why does AI-powered customer service work?

There are lots of benefits to using artificial intelligence in customer service. 

Less Staff

Customer service requires hard effort. Not all of the businesses have enough resources to hire staff to get the efforts done. That’s why AI in customer experience (CX) comes in handy. It’s economical in the long run, easy to use and obviously helpful. 

Personalization

Integrating AI allows you to personalise and deliver your content to the right audience. This will provide your customer service better targeting. 

Productivity

Automating daily jobs gives you and your employees time to focus on more complex tasks.

Better Customer Experience

AI support

Chatbots for artificial intelligence customer service can work round the clock without leave. 

Customers can have their inquiries with AI bots resolved 24/7. Also, they don’t have to wait hours or days for a response. This can greatly improve reliability and customer satisfaction. 

These are just some of the key benefits to using artificial intelligence customer service.

In truth there are many more, such as: 

  • Cost savings 
  • Improved conversion rates
  • Better customer retention 
  • Higher quality scores 
  • Greater precision

But to get ahead of the curb, you’ll need to use AI effectively.

So…

How to effectively use AI in CX?

There’s an opinion that AI customer service is less personalised and effective. It doesn’t have to be the case, if done right. Here are the three hand-on tips on how to effectively use AI in CX. 

#1 Start automating user-specific queries

Most people think AI bots answer only basic questions, like: What’s your refund policy?

More user-specific questions are usually considered better answered by human agents. 

But that’s not necessarily correct. 

Today, AI bot can answer even more specific queries, like: When will my order get here?

AI and bots can actively pull customer data from CRM platforms.

So, when a customer asks for an ETA on their order, the bot taps into the order management system. From there, it pulls the order data and gives the customer a precise answer. 

Also, AI customer-facing bots can be programmed to learn from the past interactions. Still, they can’t do it on their own.

You have to program use-cases and commonly-asked questions specific to your business. 

#2 Train your chatbots to learn from agents

You need to educate your AI customer support chatbots. The more they learn from your agents, the smarter they get. 

Your AI bot needs to study successful agent-customer interactions from your experts. This way, it can respond with greater accuracy. 

Also, it’s good to set up a deflection team to monitor your bot’s initial performance. Leaving your bot going solo can be nerve-wracking, even to the most confident of CX teams. 

#3 Set up chatbots to assist agents

Customer-facing AI bots are extremely important. 

Still, you need to think about setting up agent-facing bots, too. 

They deal with ticket classification and routing, and relevant article suggestions for next steps. 

Agent-facing bots route specialised tickets to the right agents. 

This way, there will be no time delays. Also, Artificial Intelligence in call-centres helps avoid internal customer call transfers. 

ai customer service

Looking for AI and helpdesk support?

Customer service is going through a period of change for the better all thanks to AI. 

That’s why more and more companies choose to implement AI helpdesks. 

Many businesses saw significant improvements after they’ve included AI service desks. 

Do you feel like your organisation could benefit from AI and helpdesk support? 

If so, then you can get in touch with one of our Support Helpdesk experts for further assistance. 

Or, you can just follow our blog to stay ahead of competitors. 

The Newest Trends in MSP 2021

The Newest Trends in MSP 2021

Hello, everyone! Welcome to new webinar at “Tea Time With Demakis”. In this webinar we will be talking

about the newest trends among managed service providers (MSP). Specifically, we’ll address the following:

  • What is an MSP?
  • Why you should use an MSP
  • How it can help you
  • Which industries need an MSP the most
  • The top trends in MSP you need to look out for

So if you’re looking to choose an MSP for your business, you’ll enjoy watching this webinar.

If you’re looking for managed services that can provide your business with any of these trends, Demakis Technologies can help you. Please contact us immediately to get in touch with one of our IT professionals who can help you make the right decision based on your business’s needs.

Newest Trends in MSP

Newest Trends in MSP

In this post we’re going to inform you about the newest trends among managed service providers (MSP). Specifically, we’ll address the following:

  • What is an MSP?
  • Why you should use an MSP
  • How it can help you
  • Which industries need an MSP the most
  • The top trends in MSP you need to look out for

So if you’re looking to choose an MSP for your business, you’ll enjoy reading this article. Let’s begin.

What is an MSP?

Cybersecurity Trends in MSP

A managed service provider (MSP) is a company that offers remote management and support to a customer’s IT infrastructure. Nowadays, MSPs provide specific IT services such as data storage or cybersecurity, but also other tech services used in the legal, financial, healthcare, and other industries. Managed security services providers, for example, offer services such as remote firewall administration.

Managed Services vs Professional Services

Industry regulations and standards are constantly evolving. Companies need to invest a lot of money in hiring new employees and dedicate a lot of time to implement new technologies.

To avoid these problems, leaders are choosing MSPs instead of professional services, as they provide a more targeted approach to handling the challenges of the modern digital transformation in business.

Besides saving your company more money and time than professional services, an MSP provides a more stable and predictable base of business, as well.

Managed Service Provider vs Outsourcing

Although both Managed services and Outsourcing involve hiring an external organization, they involve different scopes of service. With outsourcing, you hire an external company to help address specific business needs. It can bring benefits to your business. But it usually only covers standardized processes or a specific service.

A managed service provider, on the other hand, offers a comprehensive range of technology services within one or many technology domains. These companies have large teams of skilled IT professionals that provide support and innovation for a wide range of IT services. MSP is really about people, processes and tools that are used.

Why use an MSP?

MSPs are becoming more important and popular with time, and there are a lot of advantages to it.

Here are the top 3 reasons you should consider using an MSP:

#1 New technologies

MSPs help your company quickly implement new technologies. In turn, new technologies will help automate your business and improve both processes and operations.

#2 Creating custom solutions

MSPs help you create custom solutions for your business’s main operations. This ensures they are running efficiently. But also, MSPs will regularly monitor and maintain your business operations, making sure that you are meeting all the industry regulations.

#3 Predictable costs

MSPs give the advantage of predictable IT support costs to customers of all sizes.

Which industries need IT managed services?

Small and medium-sized businesses are typical MSP customers. Companies that have limited in-house IT capabilities, choose MSP’s service to obtain IT expertise. Larger enterprises can also contract MSPs and use them as consultants or jointly with their internal IT teams.

Technologies Trends in MSP

Top MSP trends in 2021

In 2021, we expect important trends from last year to continue developing, but new ones to arrive on stage as well.

Here are the top 5 MSP trends this year:

#1 Cloud and Automation

It is difficult to keep your customers if you can’t fulfill their needs. A Cloud MSP helps your company initiate and achieve the digital transformation. The biggest benefit is that they only charge for the services that you are using.

The COVID-19 pandemic has heightened the cloud’s importance. The Aptum Technologies report stated that 95% of companies use some cloud computing models. Automation helps with removing all the repetitive tasks from business operations. It saves employees’ time and can also help in implementing automation solutions specifically made for your business processes.

#2 IoT Technology

MSPs help companies adopt new IoT (Internet of things) technologies. More than 10 billion IoT devices are connected to the internet and the number is rapidly growing. For businesses, it’s very difficult to find employees in this area of expertise and the investments cost a lot, so an MSP can be the solution.

#3 Immersive Technologies

As we live in times of social distancing, retailers of physical experiences are increasingly investing in AR/VR (augmented reality/virtual reality), 3D content, and 360-degree video. We can see more retailers uploading 3D models to their product pages, and using AR technology to allow consumers to visualize furniture at home, for example. MSPs should be able to offer these technologies, as they provide a new and safe experience for buyers and sellers.

#4 Use of Artificial Intelligence

Artificial Intelligence trends in MSP

AI helps technicians detect anomalies in systems much faster and suggests efficient ways to repair them. MSPs that offer AI solutions and machine learning are also able to analyze big data and provide insight into customer experience that can help your business improve user satisfaction. Shawn Mills, CEO at Lunavi, sees MSP and technology consulting firms as the future in AI, machine learning, and smart applications, but only after organizations have built a solid data platform.

#5 Cybersecurity 

Companies need a large budget for protection against cyber-attacks. They also need experts for implementing security solutions. MSPs offer to continuously monitor your infrastructure from cyber-attacks. If someone is attacking your system, MSPs can implement measures to defend it and ensure that all the necessary steps are taken to protect your critical assets.

If you’re looking for managed services that can provide your business with any of these trends, Demakis Technologies can help you.

Please contact us immediately to get in touch with one of our IT professionals who can help you make the right decision based on your business’s needs.

AI: The Game Changer In Fighting COVID-19 webinar

AI: The Game Changer In Fighting COVID-19 Webinar

Hi, everyone! Welcome to new webinar at “Tea Time With Demakis”. In this webinar we will discuss how AI is the game changer in fighting COVID-19.

Artificial Intelligence (AI) has been playing a major role in fighting COVID-19.

In fact, some circles of the business, tech, and healthcare industries have labelled it as a “game-changer” in the struggle against the coronavirus.

But exactly how will technology affect the medical field?

In this webinar, we’ll show you a few examples of how AI and machine-learning are helping combat COVID-19.

If you’d like to learn more about how Demakis Technologies can help your company thrive by adjusting to the new COVID demands, contact us!